Tips for posting on TikTok
- TikTok distributes by interest, not by follower, so posting time matters less than consistency and a strong first second.
- Afternoon and late-evening slots tend to catch people scrolling between activities.
- Test the same slot across several videos before judging it — one video can be skewed by its topic.
These windows are a benchmark starting point. Pair them with the full best-time overview for every platform, then test against your own analytics.